---
title: "Advertise in WhatsApp groups: how to price and publish sponsored posts"
description: "How owners of large groups sell sponsored posts: audience that reads, cost per thousand readers, cost per click and rules for advertisers. With a calculator."
featured_image: "https://9bot.com.br/wp-content/uploads/2026/10/ads-en-advertise-in-whatsapp-groups.webp"
url: "https://9bot.com.br/en/advertise-in-whatsapp-groups/"
date_modified: "2026-10-25T15:52:03+00:00"
last_updated: "2026-10-25T15:52:03+00:00"
---

# Advertise in WhatsApp groups: how to price and publish sponsored posts

A guide for owners of niche groups and group networks who sell space to brands, and for advertisers who want to judge the asking price.

sponsored postsCPMadvertisers

Reading time: 4 min

## In this article

1. [How it works in practice](#simulation)
2. [Direct answer](#resposta)
3. [How it works](#how-it-works)
4. [Price calculator](#calculator)
5. [Rules and 9bot](#rules)
6. [Read also](#artigos-relacionados)
7. [FAQ](#faq)

## How it works in practice

Without a bot, the owner posts the ad by hand and any member pastes their own ad. With 9bot, the sponsored post goes out at the agreed time and links from non-advertisers are removed.

Without a bot, the owner posts the ad by hand and any member pastes their own ad. With 9bot, the sponsored post goes out at the agreed time and links from non-advertisers are removed.

**Direct answer:** Advertising in WhatsApp groups means paying a group owner to publish a sponsored message. There is no ad tool inside groups and no official price list; the price is agreed between the parties. The fairest way to price is by the audience that actually reads the post and by clicks, using cost per thousand readers (CPM) and cost per click (CPC), not by total member count.

**In short:**

- There are no native ads in groups; a sponsored post is a direct deal.
- Price by readers and clicks, not by members.
- The calculator shows CPM, CPC and a suggested price from a target CPM.

## How a sponsored group post works

| Step | What to define |
| --- | --- |
| Proposal | Group audience, member count, average reads and clicks on past posts |
| Format | Text, image, link, button or poll; time slot and number of posts |
| Disclosure | Label the post as advertising so members are not misled |
| Publishing | Post scheduled by the group owner, without giving the advertiser admin access |
| Report | Clicks on the tracked link and reactions to the post |

Groups that accept any ad lose members. Cap the number of sponsored posts per week and turn down off-topic offers. To compare with other revenue models, see [how to make money with a WhatsApp group](https://9bot.com.br/en/make-money-whatsapp-group/).

![Want to automate your WhatsApp groups? Discover 9bot and set up alerts, commands and integrations in minutes. Free trial](https://9bot.com.br/wp-content/uploads/2026/06/1stBannerUniversal-EN.gif)[](https://9bot.com.br/en/start-now/)

## Sponsored post price calculator

The post price and target CPM start at 0 for you to fill in. Read and click rates should come from your group's history, for example with tracked links.

Group members% of members who read the post% of readers who clickPost priceTarget CPM (price per thousand readers)

Estimated readers**…**

Estimated clicks**…**

Cost per thousand readers**…**

Cost per click**…**

Suggested price from target CPM**…**

Estimate based on the numbers you enter. WhatsApp does not show how many members read each message in large groups; use tracked clicks as the baseline.

## Rules for advertisers and what to automate

- Publish only posts labeled as advertising and on the group's topic.
- Do not give the advertiser admin access; schedule the post yourself.
- Use the 9bot **link allow list** so only approved links stay in the group.
- Use **scheduling** of text, images, links, buttons and polls to hit the time slot you sold.
- Show advertisers the **reports** on members, growth, reactions and best times.

9bot runs on your own number and is not for bulk messaging. It has a single plan, Basic Pro, with a 7-day free trial. See also [how to share affiliate links without a ban](https://9bot.com.br/en/share-affiliate-links-whatsapp/).

## Read also

- [How to make money with a WhatsApp group: the models that work](https://9bot.com.br/en/make-money-whatsapp-group/)
- [How to share affiliate links on WhatsApp without getting banned](https://9bot.com.br/en/share-affiliate-links-whatsapp/)
- [WhatsApp broadcast list: limits, how to create one and when to switch to a group](https://9bot.com.br/en/whatsapp-broadcast-list/)
- [WhatsApp group metrics: which KPIs to track to measure success](https://9bot.com.br/en/how-to-measure-whatsapp-group-success-kpis/)

![Stop managing your WhatsApp group manually: set up commands, alerts and automations with 9bot. 50% OFF: Automate my group](https://9bot.com.br/wp-content/uploads/2026/06/2ndBanner-bot-para-grupos-EN.gif)[](https://9bot.com.br/en/start-now/)

## FAQ

Can you advertise in WhatsApp groups?

Yes, by agreement with the group owner, who publishes a sponsored post. WhatsApp does not offer ads inside groups.

How much does it cost to advertise in a group?

There is no official price list. Compare offers by cost per thousand readers and cost per click, which the calculator shows.

Do I need to label the post as an ad?

Yes, it is the recommended practice so members are not misled and the group keeps its trust.

How do I measure ad results?

Use a tracked link to count clicks and compare with reactions and departures after the post.

![9bot CTA](https://9bot.com.br/wp-content/uploads/2026/05/Automatize-a-gestao-do-seu-grupo-com-o-9bot-EN.png)[  ](https://9bot.com.br/en/start-now/)

## Sitemap

See the full [sitemap](https://9bot.com.br/sitemap.md) for all pages, and the [glossary](https://9bot.com.br/glossary/) for 9bot terms.
