---
title: "WhatsApp Webhooks: How to Connect Group Commands to Your CRM, ERP or API"
description: "WhatsApp webhook in practice: see how a group command triggers GET, POST or PUT calls to your CRM, ERP or API, with examples and best practices."
featured_image: "https://9bot.com.br/wp-content/uploads/2026/10/webhook-en-whatsapp-webhook-group-commands-crm-erp.webp"
url: "https://9bot.com.br/en/whatsapp-webhook-group-commands-crm-erp/"
date_modified: "2026-10-30T17:53:27+00:00"
last_updated: "2026-10-30T17:53:27+00:00"
---

# WhatsApp webhooks: connect group commands to your CRM, ERP or API

In 9bot, integration works from the inside out: when someone uses a command in the group, such as /quote or /order, 9bot makes an outbound HTTP call (GET, POST or PUT) to your CRM, ERP or API endpoint. 9bot does not offer a URL to receive webhooks from other systems. This differs from the Meta Cloud API webhook, which pushes message events to your server.

Outbound callsGET, POST and PUTGroup commands

Reading time: 6 min

## In this article

1. [What is a WhatsApp webhook](#what-is)
2. [How a group command triggers a GET, POST or PUT call](#how)
3. [Use cases: CRM, orders, tickets and automation](#use-cases)
4. [Payload example](#payload)
5. [Security best practices for outbound webhooks](#security)
6. [Read also](#artigos-relacionados)
7. [Frequently asked questions](#faq)

## How it works in practice

Without a bot, the admin piles up pending requests, a spam link, a question and a forgotten notice. With 9bot, the join is approved with a welcome, the link is deleted with a strike, .menu answers and the scheduled notice goes out at 6 pm.

Without a bot, the admin piles up pending requests, a spam link, a question and a forgotten notice. With 9bot, the join is approved with a welcome, the link is deleted with a strike, .menu answers and the scheduled notice goes out at 6 pm.

## What is a WhatsApp webhook

**Short answer:** a webhook is an automatic HTTP call made when an event happens. WhatsApp has two models: the inbound Meta Cloud API webhook, which notifies your server about received messages, and the outbound call triggered by a command, which is the 9bot model for groups.

| Aspect | Cloud API webhook (Meta) | Command with API in 9bot |
| --- | --- | --- |
| Direction | Inbound: Meta calls your server | Outbound: 9bot calls your system |
| Trigger | Account message events | Command sent in the group |
| Methods | POST to your endpoint | GET, POST or PUT |
| Receiving URL at the provider | You register your URL with Meta | 9bot has no inbound URL |

## How a group command triggers a GET, POST or PUT call

1

### Create the command

In the 9bot dashboard open Commands and click New command. Set the trigger, which must start with a period, exclamation mark or slash.

2

### Choose the API type

Under Response type select API and enter the endpoint and method: GET to read, POST to create, PUT to update.

3

### Use it in the group

When an authorized member sends the command, 9bot calls your system.

4

### Monitor

Check the execution in the dashboard logs and adjust the command if needed.

The [custom commands](https://9bot.com.br/en/custom-commands-whatsapp-group-engagement/) guide shows the creation screen step by step. For multi step flows, the integration action is also available inside a [9bot workflow](https://9bot.com.br/en/9bot-workflows-automate-whatsapp-groups/).

![Strategic decisions based on your communities' real engagement](https://9bot.com.br/wp-content/uploads/2026/10/Strategic-decisions-based-on-your-communities-real-engagement-EN.gif)[](https://wa.me/9bot.com.br)

## Use cases: CRM, orders, tickets and automation

| Command | Method | System | Result |
| --- | --- | --- | --- |
| /quote | POST | CRM | Creates a lead with the customer request |
| /order 1234 | GET | ERP or ecommerce | Looks up the order status |
| /ticket | POST | Help desk | Opens a support ticket |
| /stock product | GET | ERP | Checks availability |
| /update 1234 | PUT | CRM | Moves a deal to a new stage |
| /report | POST | n8n or Make | Triggers an automation scenario |

Platforms such as n8n and Make usually expose an inbound URL for each scenario. In that case the 9bot command calls that URL and the platform routes the data to your other systems.

If the group also takes orders from resellers, see how to organize [WhatsApp ordering](https://9bot.com.br/en/whatsapp-ordering-for-distributors/) with commands and logging in your system.

## Payload example

The example below is illustrative. Fields and endpoint depend on your API contract.

```
POST https://api.yourcompany.com/leads
Content-Type: application/json

{
  "command": "/quote",
  "group": "Wholesale Customers",
  "text": "20 boxes of product X"
}
```

For status lookups, a GET with the order number in the URL is usually enough. To update an existing record, use PUT.

## Security best practices for outbound webhooks

- **Always HTTPS:** never point commands to endpoints without TLS.
- **Dedicated endpoint:** create a route just for 9bot, with minimal permissions in the CRM or ERP.
- **Validate in your API:** treat incoming text as untrusted input and check format and size.
- **Who can use it:** restrict sensitive commands to admins and the right groups.
- **Idempotency and logs:** avoid duplicate records and keep an audit trail in your system.

![Your marketing team shouldn't be posting one message at a time](https://9bot.com.br/wp-content/uploads/2026/10/Your-marketing-team-shouldnt-be-posting-one-message-at-a-time-EN.gif)[](https://wa.me/9bot.com.br)

## Read also

- [Custom commands for groups](https://9bot.com.br/en/custom-commands-whatsapp-group-engagement/)
- [9bot Workflows](https://9bot.com.br/en/9bot-workflows-automate-whatsapp-groups/)
- [WhatsApp groups API](https://9bot.com.br/en/whatsapp-groups-api/)
- [WhatsApp MCP: Meta vs 9bot](https://9bot.com.br/en/whatsapp-mcp-meta-vs-9bot/)
- [AI agents for community management](https://9bot.com.br/en/whatsapp-ai-agents-community-management/)

## Frequently asked questions

Does 9bot receive webhooks from other systems?

No. 9bot offers no inbound URL. It makes outbound GET, POST or PUT calls when a command is used in the group.

How is this different from the official API webhook?

The Meta Cloud API webhook pushes message events to your server. In 9bot, the group command triggers the call to your system.

Do I need to code to integrate with my CRM?

You only need an API endpoint or an inbound URL from tools such as n8n or Make. The command is configured in the dashboard without code.

Which HTTP methods are supported?

GET, POST and PUT.

How much does it cost?

API commands are part of the 9bot plan: US$35 per month for the first 3 months, then US$70 per month, with a 7-day trial and the FIRST9 coupon.

## Turn group commands into data in your CRM

326 customers worldwide use 9bot to run WhatsApp groups. Try it for 7 days or talk to a specialist to map the integrations your operation needs.

[Start the 7-day trial](https://9bot.com.br/en/start-now/)[Talk to one of our operations specialists](https://wa.me/9bot.com.br)

## Sitemap

See the full [sitemap](https://9bot.com.br/sitemap.md) for all pages, and the [glossary](https://9bot.com.br/glossary/) for 9bot terms.
